Data Protection Information
1) INFORMATION ON THE COLLECTION OF PERSONAL DATA AND
CONTACT DETAILS OF THE RESPONSIBLE PERSON
- We are pleased that you are visiting our website and thank you for your support. Below we will inform you about how we handle your personal data when you use our website. Personal data is all data that can be used to identify you personally.
1.2 The controller for data processing on this website within the meaning of the General Data Protection Regulation (GDPR) is Shop Name, the controller for the processing of personal data is the natural or legal person who alone or jointly with others has knowledge of the purposes and means of processing personal data.
1.3 This website uses SSL or TLS encryption for security reasons and to protect the transmission of personal data and other confidential content (e.g. orders or inquiries to the person responsible). You can establish an encrypted connection using the character string "https://" and the lock symbol in your browser line.
2) DATA COLLECTION WHEN VISITING OUR WEBSITE
If you use our website for information purposes only, i.e. if you do not provide us with any information or if you provide us with any other information, we only collect information such as data that your browser transmits to our server (so-called "server log files"). When you visit our website, we collect the following data that is technically relevant to us. are required to display the website to you:
- Date and time of access
- Amount of data sent in bytes
- Source/reference from which you came to the page
- browser used
- Operating system used
- IP address used (possibly in anonymized form)
The processing is carried out in accordance with Art. 6 (1) (f) GDPR on the basis of our legitimate interest in improving the stability and functionality of our website. The data will not be passed on or used in any other way. However, we reserve the right to subsequently check the server log files if there are concrete indications of illegal use.
3) COOKIES
In order to make your visit to our website attractive and to facilitate the use of certain functions, we use so-called cookies. These are small text files that are stored on your device. Some of the cookies we use are deleted at the end of the browser session, i.e. after you close your browser (so-called "browser cookies"). Other cookies remain on your device and enable us: or our partner companies (third-party cookies), your browser on your next visit (persistent cookies). If cookies are set, they collect and process certain user information to an individual extent, such as browser and location data as well as IP address values. Persistent cookies are automatically deleted after a specified period of time, which depends on how the cookie can differentiate.
In some cases, cookies are used to simplify the ordering process (e.g. to remember the contents of a virtual shopping cart for a later visit to the website). If individual cookies implemented by us also process personal data, the processing is carried out on the basis of Art. 6 Para. 1 lit. b GDPR, either to fulfill the contract or in accordance with Art. 6 Para. 1 lit. f GDPR to protect our legitimate interests in the best possible functionality of the website and a customer-friendly and effective design of the page visit.
We may work with advertising partners to make the website more interesting for you. For this purpose, when you visit our website, we also use cookies from partner companies on your hard drive (third-party cookies). When we start working with the aforementioned advertising partners, you will be informed individually and separately about the use of such cookies and the scope of the information collected in each case within the following paragraphs.
Please note that you can set your browser to inform you about the setting of cookies and to decide individually whether you accept them or to exclude the acceptance of cookies in certain cases or in general. Each browser differs in the way it manages cookie settings. This is described in the help menu of each browser, which explains how you can change your cookie settings. You can find these in the respective
Internet Explorer:
https://support.microsoft.com/de-de/help/17442/windows-internet-explorer-delete-manag
e-cookies
Firefox:
https://support.mozilla.org/de/kb/cookies-allow-and-reject
Chrome: https://support.google.com/chrome/answer/95647?hl=de&hlrm=en
Safari: https://support.apple.com/kb/ph21411?locale=de_DE
Opera: https://help.opera.com/en/latest/web-preferences/#cookies
Please note that if you do not accept cookies, the functionality of our website may be limited.
4) CONTACT US
When you contact us (e.g. via contact form or email), personal data is collected. Which data is visible in the case of a contact form can be found in the respective contact form. This data is used exclusively to answer your query or to make contact and the associated technical administration. The legal basis for processing the data is our legitimate interest in answering your query in accordance with Art. 6 Paragraph 1 Letter f GDPR. Your contact is limited to the conclusion of a contract; an additional legal basis for processing is Art. 6 Paragraph 1 Letter b GDPR. Your data will be stored after your request has been finally processed; this is the case if it can be inferred from the circumstances that the matter in question has been conclusively clarified and provided that there are no statutory retention periods to the contrary.
5) DATA PROCESSING WHEN OPENING A CUSTOMER ACCOUNT AND FOR THE
CONTRACT
According to Art. 6 Paragraph 1 Letter b of GDPR, personal data will continue to be collected and processed if you provide it to us to fulfill a contract or when opening a customer account. The data collected can be found in the respective input forms. Your customer account can be deleted at any time and can be contacted by sending a message to the responsible party at the address stated above. We store and use the data you provide to process the contract. After the contract has been fully processed or your customer account has been deleted, your data will be processed with regard to tax and commercial retention periods and after these periods have expired, unless you have expressly consented to further use of your data. or a legally permitted further use of data on our part, about which we will inform you accordingly below.
6) USE OF YOUR DATA FOR DIRECT MARKETING
6.1 Subscribe to our email newsletter
If you subscribe to our email newsletter, we will regularly send you information about our offers. The only mandatory information for sending the newsletter is your email address. Providing further data is voluntary and will be used to address you personally. When sending the newsletter, we use the so-called double opt-in procedure. This means that we will only send you an email newsletter if you have expressly confirmed to us that you have consented to the sending of newsletters. We will then send you a confirmation email in which you will be asked to confirm that you can subscribe to our newsletter by clicking on a corresponding link.
By activating the confirmation link, you give us your consent to use your personal data in accordance with Art. 6 Paragraph 1 Letter a of GDPR. If you subscribe to the newsletter, we save your data from the IP address of the Internet Service Provider (ISP) as well as the date and time of registration in order to be able to trace any possible misuse of your email address at a later date. The data we collect when you register for the newsletter is used exclusively for the purpose of advertising via the newsletter. You can subscribe to the newsletter at any time using the link provided for this purpose in the newsletter or by sending a corresponding message to the person responsible named above.
As soon as you have unsubscribed, your email address will be sent to from our newsletter distribution list, unless you have expressly consented to the use of your data or would like to We reserve the right to use your data within the framework of the legal provisions and about which we can inform you in this context.
6.2 Sending the email newsletter to existing customers
If you provide us with your email address when purchasing goods or services for the purpose of sending you offers from us, we reserve the right to send you regular offers. Goods or services that are similar to those that have already been purchased from our range by email. No separate consent from the
Keep up to date with them. The data processing is carried out solely on the basis of our legitimate interest in personalized direct advertising in accordance with Art. 6 Paragraph 1 Letter f of GDPR. If you have initially objected to the use of your email address for this purpose, we will not send you an email. You have the right at any time to use your email address for the aforementioned advertising purpose with effect for the future by sending a message to the person named at the beginning of the responsible party. You will only incur transmission costs in accordance with the basic rates. After receipt of your objection to the use of your email address for advertising purposes.
7) DATA PROCESSING FOR ORDER PROCESSING
7.1 The processing of the personal data collected by us takes place within the framework of
Execution of the contract with the transport company commissioned with the delivery, insofar as this is necessary for the delivery of the goods. Your payment details As part of the payment process, we pass this on to the commissioned credit institution, insofar as this is necessary for payment processing. If payment service providers are used, we will expressly inform you of this below. The legal basis for the transfer of data is Art. 6 Para. 1 lit. b GDPR.
7.2 Use of payment service providers (payment service providers)
- PayPal
When paying via PayPal, credit card via PayPal, direct debit via PayPal or - if offered - "purchase on account" or "payment in installments" via PayPal, we pass on your payment data to PayPal (Europe) Sarl et Cie, SCA, 22-24 Boulevard Royal, L-2449 Luxembourg (hereinafter referred to as "PayPal") as part of the payment processing. The data is passed on in accordance with Art. 6 Para. 1 lit. b GDPR and only to the extent that this is necessary for payment processing.
PayPal reserves the right to carry out a credit check for the payment methods credit card via PayPal, direct debit via PayPal or - if offered - "purchase on account" or "installment payment" via PayPal. For this purpose, your payment data may be passed on to credit agencies to determine your ability to pay in accordance with Art. 6 Paragraph 1 Letter f of GDPR on the basis of PayPal's legitimate interest. PayPal uses the result of the credit check in relation to the statistical probability of a payment default for the purpose of deciding on the provision of the respective payment method. The credit report may contain probability values (so-called score values). If score values are available as a result of the credit report, these are based on a scientifically recognized mathematical-statistical procedure. The score values include, among other things, address data. For further information on data protection law, including credit agencies, please refer to PayPal's privacy policy: https://www.paypal.com/de/webapps/mpp/ua/privacy-full You can object to this processing of your data at any time by sending a message to PayPal. Objection. However, PayPal may still be entitled to use your personal data to process data if this is necessary for the contractual payment processing.
8) CONTACT US FOR A REMINDER TO REVIEW
Own review reminder (not sent by a customer review system)
We use your email address as a one-time reminder to submit a review of your order for the rating system we use, provided that you have given us your express consent in accordance with Art. 6 (1) (a) GDPR during or after your order. You can revoke your consent at any time by sending a message to the person responsible.
9) USE OF SOCIAL MEDIA: SOCIAL PLUGINS
9.1 Facebook plugins with Shariff solution
Special additional customs clearance costs and/or import duties are not included in the price and are borne by the customer. Our website uses so-called social plugins ("plugins") from the social network Facebook, operated by Facebook Inc., 1 Hacker Way, Menlo Park, CA 94025, USA ("Facebook").
To increase the protection of your data when you visit our website, these buttons are not used entirely as plug-ins, but only through the use of an HTML link in the page. This type of integration ensures that when you call up a page on our website that contains such buttons, no connection is established to the Facebook servers. When you click on the button, a new browser window opens and the page is called up. from Facebook, where you can deal with the plug-ins (if necessary after entering your login data). Facebook Inc., based in the USA, is responsible for the US-European Privacy Shield, which guarantees compliance with the data protection level of the Privacy Shield protocol applicable in the EU.
For information on the purpose and scope of data collection and the further processing and use of data by Facebook, as well as your rights and setting options to protect your privacy, please see Facebook's privacy policy: https://www.facebook.com/policy.php
9.2 Google+ Plugins as Shariff Solution
Our website uses so-called social plugins ("plugins") of the social network Google+, operated by Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA ("Google").
To increase the protection of your data when you visit our website, these buttons are not used entirely as plug-ins, but only through the use of an HTML link in the page. This type of integration ensures that when you call up a page on our website that contains such buttons, no connection is established to the Google+ servers. When you click on a button, a new browser window opens and the Google+ page opens, where you can connect to the plug-ins there (if necessary after entering your login data). Google LLC, based in the USA, is responsible for the US-European data protection agreement "Privacy Shield", which certifies compliance with the EU data protection level.
For information on the purpose and scope of data collection and the further processing and use of data by Google, as well as your rights and setting options to protect your privacy, please refer to Google's privacy policy: https://www.google.com/intl/de/policies/privacy/
9.3 Instagram plugin as Shariff solution
Our website uses so-called social plugins ("plugins") of the online service Instagram, which are provided by Instagram LLC, 1601 Willow Rd, Menlo Park, CA 94025, USA ("Instagram").
In order to increase the protection of your data when you visit our website, these buttons are not used entirely as plugins, but only through the use of an HTML link in the page. This type of integration ensures that when you call up a page on our website that contains such buttons, no connection is established to the Instagram servers. When you click on the button, a new browser window opens and the page is called up. from Instagram, where you (if necessary after entering your login data) can be connected to the plugins. Instagram LLC., based in the USA, is responsible for the US Privacy Shield, which guarantees compliance with the data protection level of the Privacy Shield protocol applicable in the EU.
For information on the purpose and scope of data collection and the further processing and use of data by Instagram as well as your rights and setting options to protect your privacy, please refer to Instagram's privacy policy: https://help.instagram.com/155833707900388/
10) ONLINE MARKETING
10.1 DoubleClick by Google
This website uses the online marketing tool of the operator DoubleClick by Google Google LLC., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA ("DoubleClick"). DoubleClick uses cookies to display ads that are relevant to users, to improve campaign performance reports or to prevent a user from seeing the same ads multiple times. Using a cookie ID, Google records which ads are displayed in which browser and can thus prevent them from being displayed multiple times. The processing is based on our legitimate interest in the optimal marketing of our website in accordance with Art. 6 Para. 1 lit. f GDPR.
In addition, DoubleClick may use cookie IDs to track so-called conversions related to ad requests. This is the case, for example, when a user sees a DoubleClick ad and later uses the same browser to access the website. Advertiser and purchases something there. According to Google, DoubleClick cookies do not collect any personally identifiable information.
Due to the marketing tools used, your browser automatically establishes a direct connection to the Google server. We have no influence on the scope and further use of the data obtained through the use of this tool by Google and therefore inform you according to our current level of knowledge: By integrating DoubleClick, Google receives the information that you have accessed the corresponding part of our website or that you have received an advertisement from us. If you are registered with a Google service, Google can assign the visit to your account. Even if you are not registered with Google or have not logged in, there is a possibility that the provider will find out and save your IP address.
If you wish to object to participation in this tracking process, you can deactivate cookies for conversion tracking by setting your browser to block cookies from the domain www.googleadservices.com, https://www.google.de/settings/ads, however this setting will be deleted if you delete your cookies. Alternatively, you can contact the Digital Advertising Alliance at the internet address www.aboutads.info to be informed about the setting of cookies and to make settings for this. Finally, you can set your browser to inform you about the setting of cookies and to inform you individually about their acceptance or the acceptance of cookies in certain cases or in general. If you do not accept cookies, the functionality of our website may be impaired. Website.
Google LLC, based in the USA, is responsible for the US-European data protection agreement "Privacy Shield", which certifies compliance with the EU data protection level.
Further information about the Internet can be found at the following address: DoubleClick by Google Privacy Policy: https://www.google.de/policies/privacy/
10.2 Use of Google AdWords Conversion Tracking
This website uses the online advertising program "Google AdWords" and, as part of Google AdWords, the conversion tracking of Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA ("Google"). We use the Google Adwords service to access external websites via advertising material (so-called Google Adwords) and to draw attention to our attractive offers. We can determine how successful the individual advertising measures are in relation to the data from the advertising campaigns. In doing so, we pursue the interest of providing you with advertising that could be of interest to you, in order to make our website more interesting for you and to achieve a fair calculation of advertising costs.
The conversion tracking cookie is set when a user clicks on a website provided by Google. AdWords ad. Cookies are small text files that are stored on your computer system. These cookies usually expire after 30 days and are not used for personal identification. If the user browses certain pages of this website and the cookie has not yet expired, Google and we can recognize that the user clicked on the ad and was redirected to this page. Each Google AdWords customer receives a different cookie. This means that cookies cannot be used across the websites of AdWords customers. tracked. The information obtained via the conversion cookie is used to create conversion statistics for AdWords customers who are interested in conversion tracking. Customers learn the total number of users who clicked on their ad and returned to a conversion tracking tag page. However, they do not receive any information that can be used to personally identify users. If you do not wish to participate in tracking, you can prevent this use by selecting the Google Conversion Tracking cookie under "Deactivate user settings" in your internet browser. You will then not be included in the conversion tracking statistics. The use of Google Adwords is based on our legitimate interest in targeted advertising in accordance with Art. 6 (1) (f) GDPR.
Google LLC, based in the USA, is responsible for the US-European data protection agreement "Privacy Shield", which certifies compliance with the EU data protection level.
Further information about the Internet can be found at the following address: Google's privacy policy: https://www.google.de/policies/privacy/
You can permanently deactivate cookies for advertising preferences by changing the settings in your browser software accordingly or by downloading and installing the browser plug-in available under the following link: https://www.google.com/settings/ads/plugin?hl=de
Please note that if you choose to disable the use of cookies, certain functions of this website may not be available or may only be available to a limited extent. unable to work.
11) WEB ANALYSIS SERVICES
- Google Universal Analytics
This website uses Google Analytics, a web analysis service provided by Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA ("Google"). Google Analytics uses so-called "cookies", text files that are stored on your computer and that enable an analysis of your use of the website. The information generated by the cookie about your use of this website (including your shortened IP address) is usually transferred to a Google server in the USA and stored there. This website only uses Google Analytics with the extension "anonymizeIp()", which ensures that the IP address is anonymized by shortening it and excludes any direct personal reference. The extension increases Google's IP address within member states of the European Union or in other contracting states to the Agreement on the European Economic Area. Only in exceptional cases is the full IP address transmitted to a Google server in the USA and shortened there. In these exceptional cases, this processing is carried out in accordance with Art. 6 Paragraph 1 Letter f of GDPR on the basis of our legitimate interest in the statistical analysis of user behavior for optimization and marketing purposes. On our behalf, Google will use this information to make it easier for you to use the website, to compile reports on website activities, and to provide us with other information relating to website and internet usage. As part of Google Analytics, the IP address transmitted to your browser will not be merged with other data held by Google. You can prevent cookies from being saved by setting your browser software accordingly; however, we would like to point out that in this case you may not be able to use all functions of this website to their full extent. You can also request that the data generated and processed by the cookie be recorded. to transmit data about your use of the website (including your IP address) to Google and to prevent the processing of this data by Google by downloading and installing the browser plug-in available under the following link: https://tools.google.com/dlpage/gaoptout?hl=de Alternatively to the browser plug-in or within browsers on mobile devices, click on Please click on the following link to set an opt-out cookie that will prevent the collection of data by Google Analytics within the scope of this website in the future (this opt-out cookie only works in this browser and only for this domain, delete
If you want to save cookies in this browser, you must click this link again): Deactivate Google Analytics Google LLC, based in the USA, is responsible for the US-European data protection agreement "Privacy Shield", which certifies compliance with the EU data protection level. This website also uses Google Analytics to analyze visitor flows across devices, which is carried out using a user ID. By accessing a page, the user receives a unique, persistent and anonymized ID for the first time, which is set across devices. This makes it possible to collect interaction data from different devices and from different sessions for a single user. The user ID does not contain any personal data and does not transmit it to Google. The collection and storage of data via the user ID can be stopped at any time with effect for the future. To do this, you must use Google Analytics on all systems you use, e.g. in a different browser or on your mobile device.
You can deactivate this using a browser plug-in from Google (https://tools.google.com/dlpage/gaoptout?hl=de). As an alternative to the browser plug-in or within browsers on mobile devices, please click on the following link to set an opt-out cookie that will enable Google Analytics to collect data on this website in the future (this opt-out cookie only works in this browser and only for this domain; delete your cookies in this browser and you will have to click this link again): Deactivate Google Analytics
Further information about Universal Analytics can be found here: https://support.google.com/analytics/answer/2838718?hl=de&ref_topic=6010376
12) RETARGETING/ REMARKETING/ RECOMMENDATION ADVERTISING
Facebook Custom Audience via the pixel process This website uses the "Facebook pixel" of Facebook Inc., 1 Hacker Way, Menlo Park, CA 94025, USA ("Facebook"). In the case of explicit consent, it can be used to track the behavior of users after they have seen or clicked on a Facebook ad. This process is used to evaluate the effectiveness of Facebook ads for statistical and market research purposes and can help identify future advertising activities.
The data collected is anonymous to us, so that it does not allow us to draw any conclusions about the identity of the users. However, the data is stored by Facebook and so that a connection to the respective user profile is possible, and
Facebook uses the data for its own advertising purposes, in accordance with the Facebook data usage policy ( https://www.facebook.com/about/privacy/ ). You can prevent Facebook and its partners from placing advertisements on and outside of Facebook. A cookie may also be used for these purposes. stored on your computer. This processing only takes place if there is explicit consent in accordance with Art. 6 Paragraph 1 Letter a of GDPR. Consent to use the Facebook pixel may only be given by users who are older than 13 years. If you are younger, we ask you to ask a parent or guardian for permission. Facebook Inc., based in the USA, is responsible for the US-European Privacy Shield, which ensures compliance with the data protection level of the Privacy Shield Protocol applicable in the EU. To deactivate the use of cookies on your computer, you can set your Internet browser so that you can no longer save cookies on your computer in the future or cookies that have already been saved can be deleted. However, disabling all cookies may prevent some features on our website from working. You can also opt out of the use of cookies by third parties such as Facebook by visiting the Digital Advertising Alliance website: https://www.aboutads.info/choices/
Google AdWords Remarketing
Our website uses the functions of Google AdWords Remarketing to place advertisements. We use cookies for this website in Google search results and on third-party websites. The provider is Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA ("Google"). For this purpose, Google sets a cookie in the browser of your device, which is automatically generated using a pseudonymous cookie ID and enables interest-based advertising on the pages you visit. The processing is based on our legitimate interest in the optimal marketing of our products. Website in accordance with Art. 6 Paragraph 1 Letter f of GDPR. Further data processing will only take place if you have consented to Google sharing your internet and app browsing history with your Google account and receiving information from your Google account for the purpose of personalizing ads that you display on the web. In this case, where you are logged in to Google while visiting our website, Google will use your data together with Google Analytics data to: Create and define audience lists for cross-device remarketing. For this purpose, your personal data will be temporarily shared by Google with Google Analytics data to form audiences. You can permanently disable the setting of cookies for ad preferences by downloading and installing the browser plug-in available under the following link: https://www.google.com/settings/ads/onweb/
Alternatively, you can contact the Digital Advertising Alliance at www.aboutads.info for information about the use of cookies and settings for this brand. Finally, you can set your browser so that you can be informed about the use of cookies and decide individually whether you accept them or exclude the acceptance of cookies for certain cases or in general. If you do not accept cookies, the functionality of our website may be restricted. Google LLC, based in the USA, is responsible for the US-European data protection agreement "Privacy Shield", which certifies compliance with the EU data protection level. You can view further information and the data protection declaration on advertising and Google here: https://www.google.com/policies/technologies/ads/
13) RIGHTS OF THE DATA SUBJECT
13.1 The applicable data protection law grants you information about the processing of your personal data from the responsible party. Rights of the data subject (rights to information and intervention), about which we will inform you below:
Right to information in accordance with Art. 15 GDPR: In particular, you have the right to information about your personal data processed by us, the purposes of the processing, the categories of personal data processed, the recipients or categories of recipients to whom your data has been disclosed, or the planned storage period or the criteria for determining the storage period, the existence of a right to rectification, erasure, restriction of processing, objection to processing, complaint to the supervisory authority, the origin of your data, provided that it was not processed by us with you, the existence of automated decision-making, including profiling and, if applicable, meaningful information about the logic involved and the scope and intended effects of such processing, as well as your right to be informed of the guarantees provided for in Art. 46 GDPR when your data is transferred to third countries; Right to rectification in accordance with Art. 16 GDPR: You have the right to have inaccurate data concerning you rectified immediately and/or your stored incomplete data completed; Right to erasure in accordance with Art. 17 GDPR: You have the right to request the erasure of your personal data if the requirements of Art. 17 Para. 1 GDPR are met. However, this right does not apply in particular if the processing is necessary to exercise the right to freedom of expression and information, to fulfill a legal obligation, for reasons of public interest or to assert, exercise or defend legal claims; Right to restriction of processing in accordance with Art. 18 GDPR: You have the right to object to the restriction of the processing of your personal data as long as the accuracy of your data, which you dispute, is being verified, if you refuse to erase your data due to unlawful data processing and instead request that the processing of your data be restricted, if you need data to assert, exercise or defend legal claims after we no longer need this data after the purpose has been achieved, or if you have objected for reasons arising from your particular situation, as long as it has not yet been determined whether our legitimate reasons outweigh them;
Right to information in accordance with Art. 19 GDPR: You have the right to request rectification, erasure or restriction of processing from the controller, who is obliged to disclose personal data to all recipients to whom the data subjects were disclosed, to grant such rectification, erasure or restriction of processing, unless doing so should prove impossible or involve disproportionate expenditure. You have the right to be informed of these recipients. Right to data portability in accordance with Art. 20 GDPR: You have the right to request your personal data that you have provided to us in a structured, common and machine-readable format or to enable it to be transmitted to another controller, provided this is technically feasible; Right to withdraw consent in accordance with Art. 7 Para. 3 GDPR: You have the right to withdraw your consent to the processing of data at any time with effect for the future. In the event of withdrawal, we will notify the data subjects. to delete data immediately, unless further processing is based on a legal basis for processing without consent. The revocation of consent does not affect the legality of the consent until the revocation; Right to complain according to Art. 77 GDPR: If you believe that the processing of personal data concerning you violates the GDPR, you have the right to a judicial remedy - the right to complain to a supervisory authority, in particular in the Member State of your residence, place of work or the Member State in which the alleged infringement occurred, without prejudice to any other administrative or judicial remedy.
13.2 RIGHT OF OBJECTION
IF WE PROCESS PERSONAL DATA BASED ON OUR OVERRIDING LEGITIMATE INTEREST AS PART OF A BALANCE OF INTERESTS, YOU HAVE THE RIGHT TO EXERCISE THIS RIGHT AT ANY TIME FOR REASONS ARISING FROM YOUR PARTICULAR SITUATION. TO OBJECT TO SUCH PROCESSING WITH EFFECT FOR THE FUTURE.
IF YOU EXERCISE YOUR RIGHT TO OBJECT, WE WILL STOP PROCESSING THE DATA CONCERNED. FURTHER PROCESSING
HOWEVER, WE RESERVE THE RIGHT TO DO SO IF WE HAVE COMPELLING LEGITIMATE REQUIREMENTS WHICH CAN PROVE GROUNDS FOR THE PROCESSING WHICH ARE NECESSARY FOR YOUR INTERESTS, FUNDAMENTAL RIGHTS AND FREEDOMS, OR
IF THE PROCESSING OF THE CLAIM, THE EXERCISE OR DEFENSE OF LEGAL CLAIMS. IF YOUR PERSONAL DATA IS PROCESSED BY US IN ORDER TO: CARRY OUT DIRECT MARKETING, YOU HAVE THE RIGHT TO OBJECT AT ANY TIME TO THE PROCESSING OF THE PERSONAL DATA CONCERNING YOU FOR THE PURPOSE OF SUCH ADVERTISING. YOU CAN EXERCISE YOUR OBJECTION AS DESCRIBED ABOVE.
14) DURATION OF STORAGE OF PERSONAL DATA
The duration of storage of personal data depends on the respective statutory retention periods (e.g. commercial and tax law). After expiry of the period, the data in question is routinely deleted if it is no longer required for the performance or initiation of the contract and/or if we have no legitimate interest in further storage.